News/Blog

WWW: The Weird, Wonderful Web

| June 22, 2010 | 0 Comments |

What does “loving domestic discipline” have to do with us?

On web sites that we build, content is organized into (semi-permanent) pages and more transitory or topical posts or announcements.

Post are usually published on one very long page that may be subdivided every ten posts or so, and that page may or may not show show entire posts or excerpts like we do. At this site, that page is called “News,” and at … read the rest

Press Release: WAGregoryCPA.com is Live!

| June 15, 2010 | 0 Comments |

W. A. Gregory and Associates, PC, is a certified public accounting (CPA) firm located in Pittsburgh’s South Hills area. Led by Walter Gregory, the firm provides accounting, tax, and other services to small and medium-sized firms; individuals; government entities; and domestic subsidiaries of foreign corporations. Many, though not all, clients are located in Western Pennsylvania.

The firm’s first web site recently went public, and we are happy to say that we designed and developed … read the rest

Looking for Help on a Web Site Development Project?

| June 5, 2010 | 0 Comments |

But Don’t Want to Talk to Anyone?

It that is the case, then use our new interactive form to describe your project, and we’ll only call if you ask us.

We build easily-managed, state-of-the-art, search-engine-optimized web sites and often provide the graphics needed to give your site the look that you want.

Large firms or small, it doesn’t matter. All benefit from our web marketing expertise and our out-of-site, out-of-mind™ approach to attract and … read the rest

Nationwide Market Intelligence, or not

| April 28, 2010 | 0 Comments |

Back on Valentine’s Day, over at our main site, SperoConsulting.com, we wrote World’s Dumbest Commercial*. That post was a criticism of an inane Nationwide Insurance commercial, which unfortunately, was the first–but not the last–in the firm’s insipid “blue phone” campaign.

In the ten weeks since publishing it, we have had more search-engine hits related to that post than anything else on our site. (That’s actually a shame because we have a lot of better … read the rest

Press Release: Greve Consulting Site Goes Live!

| April 20, 2010 | 0 Comments |

As we announced over at SperoConsulting.comGreve Consulting’s new web site is now on-line, and we’re proud to say we made it happen.

Greve Consulting, formerly known as Metreks, provides expert advisory services in returns management, reverse logistics, supply chain management, and union avoidance. (Curtis knows his stuff and has the confidence and skills to clearly explain and implement his advice.)

When the new site went live, Metreks became Greve Consulting. (Metreks was one … read the rest

9,000 Hits per Day: What Are You Missing?

| March 29, 2010 | 0 Comments |

In our main web site statistics packages, we don’t keep track of the number of bots and spiders that crawl over our sites. It seems like a waste of disk space, and individually, those records are details, not information; they don’t help us manage our business or site in any way.

However, last week when we redid our mobile themes for SperoConsulting.mobi and SperoWebDesign.mobi, we activated a visitor counter to separately track all … read the rest

Web Sites as Business Tools

| March 8, 2010 | 0 Comments |

Managers at many businesses and not-for-profit agencies think that simple or stark web presences are sufficient to capture the benefits of the Internet and attract web surfers, searchers, and potential customers.

They are not.

Recently, we wrote about those misperceptions and the high opportunities costs associated with them on our main site, SperoConsulting.com. See More than a Mere ‘Web Presence‘ for all of the details.… read the rest

The Inconvenience of PDFs

| March 8, 2010 | 0 Comments |

On Web Sites & in E-mails

We have a new post at our main site, SperoConsulting.com, which discusses the overuse of PDF files and the inconveniences and waste that they create: The Excessive Use of PDFs.… read the rest

Press Release: Raspberry Photo Web Site Live!

| March 3, 2010 | 0 Comments |

We have successfully completed the redesign and development of Raspberry Photo’s improved and expanded web site.

Raspberry Photo is a portrait photography firm located near Pittsburgh that specializes in  photographs of children and families. It is owned and operated by Bonnie DeMatteo.

Bonnie wanted her new site to:

  1. Showcase many beautiful portraits in her growing portfolio;
  2. Allow clients to view, compare, and purchase portraits;
  3. Be easy to self-manage; and
  4. Be search-engine optimized.

We were able … read the rest

Open to the Public!

| February 19, 2010 | 0 Comments |

Update: the site is now known as SperoWebDesign.com.

sperowebdesign.com (which is now SperoWebDesign.com) is now open to the public.

Previously, to protect proprietary information, we had password-protected much of it. Now, it’s available for the world to see.

Credentials are still needed to explore the back office; so, contact us if you would like to see how easy it is to manage your own site.… read the rest